Strategic Product Planning

Strategic Product Planning involves defining a product's direction, goals, and roadmap based on market analysis, customer needs, and business objectives. Practitioners conduct competitive research, identify market opportunities, prioritize features, and establish timelines to align product development with organizational strategy. This skill is used to guide cross-functional teams, communicate product vision to stakeholders, and ensure resources are allocated to initiatives that drive business growth and customer value.

Strategic Product Planning sits under Product Strategy and Vision in the Product & Program Management domain of the Luminid skills catalogue.

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