YouTube Marketing

Catalogued

YouTube Marketing involves creating, optimizing, and promoting video content on YouTube to reach target audiences and achieve business objectives. Practitioners develop channel strategies, produce engaging videos, manage subscriber communities, and analyze performance metrics to improve visibility and viewer engagement. Organizations use this skill to build brand awareness, drive website traffic, generate leads, and establish thought leadership through video content.

YouTube Marketing sits under Social Media Marketing in the Marketing and Public Relations domain of the Luminid skills catalogue.

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Content Strategy Growth Marketing Paid Acquisition Account Management Active Listening Business Intelligence