Schema Markup

Schema markup is code added to web pages that structures data in a standardized format (such as JSON-LD or microdata) to help search engines understand content meaning and context. Implementers use schema markup to tag elements like products, articles, events, and organizational information, enabling search engines to display rich snippets, knowledge panels, and enhanced search results. This technique improves search visibility, click-through rates, and the overall discoverability of web content across major search platforms.

Schema Markup sits under Search Engine Optimization (SEO) in the Marketing and Public Relations domain of the Luminid skills catalogue.

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These skills already have live simulations. Each one links to what a verification means and how to earn it.