Manage Brand Assets
CataloguedProcess for managing brands as assets in order to maximise their value.
Manage Brand Assets sits under General Finance in the Finance domain of the Luminid skills catalogue.
Also known as
- asset management
- brand asset management
- brand asset tracking
- brand equity management
- brand management
- brand portfolio management
- brand resource management
- brand value optimization
- maintain brand assets
- manage a brand asset
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