Develop Media Strategy

Catalogued

Create the strategy on the type of content to be delivered to the target groups and which media to be used, taking into account the characteristics of the target audience and the media that will be used for content delivery.

Develop Media Strategy sits under Business Planning and Strategy in the Business domain of the Luminid skills catalogue.

Also known as

audience targeting strategy
build media strategy
channel strategy
content distribution strategy
content strategy
create media strategy
create media strategy based on content type
create media strategy based on target groups
design media strategy
digital media strategy

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