Data analysis and recommendation

You are a Data Analyst at an e-commerce company. Your manager has shared monthly data:

Month | Revenue | Orders | Avg Order | CAC | Churn Jan | $420k | 2,100 | $200 | $45 | 4.2% Feb | $390k | 1,950 | $200 | $48 | 4.8% Mar | $445k | 2,050 | $217 | $52 | 5.1% Apr | $380k | 1,750 | $217 | $61 | 5.9% May | $410k | 1,820 | $225 | $58 | 5.4% Jun | $430k | 1,840 | $234 | $55 | 5.1%

Additional context: A new paid acquisition campaign launched in March. A pricing change was made in February (+8.5%).

Write your analysis and recommendations.